Dr. Karen Mossberger talks about her research using de-identified data on GoDaddy’s 20 million “ventures” (or domain name websites) since 2018. Her research explores over time how this digital activity matters for economic opportunity and resilience in communities. Over 75% of these ventures are commercial, and this new data captures online activity of micro-businesses and startups that are too small or too new to be counted by the census. There is evidence that this grassroots digital activity contributes to prosperity in communities, before and during the Covid-19 shutdowns.
Originally streamed on Friday, October 16, 2020.
Karen Mossberger: Digital Activity & Economic Resilience in Communities from Quello Center on Vimeo.
